RADO

RADO is a Swiss luxury watch brand founded in 1917 by brothers Fritz, Ernst and Werner Schlup in Lengnau, Switzerland. Here are some key facts about RADO :

1. Technological innovation: RADO is renowned for its innovative spirit and its use of avant-garde materials in the manufacture of its watches. The brand is a pioneer in the use of high-tech ceramics, such as high-gloss ceramic, plasma ceramic and monobloc ceramic. These materials give RADO watches outstanding scratch resistance, lightness and durability.

2. Contemporary design: RADO is known for its modern, elegant designs. RADO watches feature clean lines, minimalist dials and subtle details. The brand offers a wide variety of styles, from classic watches to more daring, futuristic models.

3. Collaboration with renowned designers: RADO has collaborated with several renowned designers and architects to create unique collections. These include Jasper Morrison, Konstantin Grcic and Inma Bermúdez. These collaborations bring a touch of creativity and innovation to RADO watches.

4. High-quality Swiss movements: RADO uses high-precision Swiss movements in its watches. The brand is renowned for its watchmaking expertise and chronometric precision, offering reliable and accurate timepieces.

5. Iconic collections: RADO offers a wide range of collections, each with its own identity and style. Among RADO's most iconic collections are collection True , collection HyperChrome , collection DiaMaster and collection Captain Cook .

6. Commitment to sustainability: RADO is committed to sustainability and environmental responsibility. The brand adopts environmentally-friendly production practices and constantly strives to reduce its ecological footprint.

7. International recognition: RADO watches are widely recognized and appreciated around the world. The brand has won numerous awards for its design and innovation, consolidating its reputation in the watch industry.

RADO is a brand that combines technical innovation, contemporary design and Swiss watchmaking excellence. Its watches are appreciated for their modern aesthetics, their use of innovative materials and their precision. As a renowned Swiss brand, RADO continues to position itself as a major player in the luxury watch industry.